CASS Fresh is the Budweiser (or Bud Heavy) of Korean beers. It is one of the top selling beers in South Korea. Cass is widely considered the best overall Korean beer for its taste and price. It carries the stigma of being a "man's drink." Just as in America, lite drinks are thought to be for "girls." Cass's slogan is 'Sound of Vitality" the ultimate refreshment with fizzy and crisp taste.
Cass commercials make me crave beer. "Fill it up again! God that's good... it's soo good! Once it hits your lips, it's so good!" - Frank the Tank